So in addition to a 2,500 piece mailing arriving tomorrow, collateral for an event this weekend, one proposal, one email, one e-newsletter and 3 press campaigns, I need to come up with wedding-themed ad copy. And I got a whole lot of nothin'.
I've toyed with every possible twist on the old "something old, something new", thought long and hard about the unique selling proposition of my client's product and the stage in the buying cycle in which these readers will be involved, stared at pictures of products for hours on end...
My intern starts on Monday. My brainpower needs to start much sooner than that.
But ahhhhh, my intern starts on Monday.